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Penguin 2.0 was launched on May 22. And for many, it's time to correct poor internet marketing techniques or risk poor Google ranking.  Google Penguin, which went live on April 24, 2012, aims to decrease search engine rankings that violate Google’s Webmaster...

Celebrity Pug doesn’t have much time to check her social media streams, and when she does, she’s overwhelmed with kind messages from drooling fans. In order for Celebrity Pug to maintain her fabulous style, she receives e-Newsletters from her favorite pug fashions...

  Timmy is sitting on his old couch watching TV when his pug runs full speed across the room and jumps on top of him in an act of love. But in the midst of the act of love, Buddy manages to rip a hole in the already-tattered couch with his paws. It’s time for...

Yesterday Google announced it will shut down its free RSS aggregator, Google Reader, prompting outcry from the blogosphere.  Some eulogized.  Others petitioned. “Rip off the Band-Aid and abandon RSS.” - Ben Parr, CNET CNET columnist Ben Parr is in the first corner....

The team at Applied Interactive capitalized on a great press opportunity for a client recently. The Story Our client, Coghlin Companies, has a subsidiary company Columbia Tech that recently expanded their facility in Westborough, MA. Columbia Tech added 68,000 sq....

Cogmedix, a subsidiary of Coghlin Companies, Inc. has recently expanded their medical device contract manufacturing facility to add an additional 8,500 square feet. The increase in space is accommodating growth in medical device manufacturing, servicing, warehousing,...

What Does it Take for Content to “Go Viral?”                       Ever wonder why certain content generates extreme amounts of traffic and gets shared by millions? Unfortunately, there’s no one particular golden...

Antitrust Case Against Google Closed – Largely in Google’s Favor The Federal Trade Commission brought a case against Google regarding “search bias.” Google was accused of violating antitrust and anticompetition laws because of the way it had arranged search engine...

As we come up on the New Year, it is important to look back on how search engine optimization trends have changed in 2012. Certain practices became more effective while others became irrelevant. Search Engine Land highlighted several SEO trends that developed over the...

Whether or not you believe that the world is coming to an end on December 21st, you are likely still planning your content marketing strategy for the upcoming year, just in case. At Applied Interactive, we have put together 5 top strategies for content creation and...