Blog
News and insights about our business, clients, and general industry.
Meet Our Team: Managing Editor
Applied Interactive is expanding its staff and welcoming some new members who are poised to set unprecedented standards in web marketing. In this ongoing series, we’re introducing you to these creative, passionate, and extremely talented individuals and learning a...
How to Make the Best Password with an Easy, Secure Algorithm
As a marketing agency working with multiple B2B clients in many industries, we require many passwords to access their various media accounts. While we keep all our passwords encrypted in a secure area, accessing this area can take time from our day. When given a...
How Will the New Apple iOS Ad Blocker Impact Marketing and SEO?
Marketers Beware: Invasion of the Ad Blockers To date, ad blockers have had a minimal effect on the world of web marketing. Advertisements on websites are ubiquitous; for the most part, consumers don't bother blocking the ads. This is expected to change, given Apple’s...
![Foolproof Strategies for Dealing With Difficult Clients [Part I]](https://appliedinteractive.com/wp-content/uploads/2015/08/relationships-client.jpg)
Foolproof Strategies for Dealing With Difficult Clients [Part I]
I hate to brag, but I am one of those lucky people who absolutely loves going to work every day. My job can be crazy, hectic, stressful, and challenging—but at the end of the day I head home happy, and in the mornings I wake up energized to go back. As a content...
Meet Our Team: The Social Engagement Manager
Applied Interactive is expanding its staff and welcoming some new members that are poised to set unprecedented standards in web marketing. In this ongoing series we’ll be introducing you to these creative, passionate, and extremely talented individuals and learning a...
Social Media Monitoring and Marketing Success
Keeping up-to-date on what people are talking about in online forums or social media is important, and you should be asking yourself a couple of simple questions: What should companies be looking at to determine the interests of their customer base to create a...
Guest Blogging isn’t Dead, it’s Just Evolving
Before TV and the internet, there was really only one way to get your story heard: proposition a journalist. If your story or product was good enough, they might help you get it in the paper. It is a networking tradition that has managed to evolve for modern times....
SEO At A Glance: What You Really Need To Know
In today’s business world, maintaining a competitive online presence is increasingly important, and this includes an effective SEO strategy that will place your business at the top of the list when it comes to searches conducted by potential customers. With potential...
Ghost In the Machine: Bots Create Surge in Bad Traffic
The malicious art of creating a botnet has moved to Amazon, with the cloud computing feature of the website serving as a crux for fake web traffic being delivered all over the Internet according to surveys by reputable online marketing services. Although Amazon has...
The New Face of SEO
Anyone who has created a website or started a business has heard of the term “SEO.” This stands for search engine optimization and refers to how website owners make their sites more search engine friendly. However, just as marketing itself has changed over the years,...
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