by Lyndsey Nadeau | Nov 11, 2013 | Blog
Did you know the home of Applied Interactive was almost a party-style dance venue? Applied Interactive shares a building with several other small businesses and start-ups with inspiring entrepreneurial spirit. CEO, Steven Rothschild, was a small child when his father,...
by Lyndsey Nadeau | Sep 13, 2013 | Blog
Pay Per Click (PPC) advertising programs—like Google Adwords—are ads placed in the sponsored results section of a search engine results page. You must pay a fee whenever someone clicks through the ad, which directs to your website. The more competitive the keyword you...
by Lyndsey Nadeau | Aug 1, 2013 | Blog
Recently, Netmark and SearchMetrics published their findings on Google’s top ranking factors of 2013 in hopes of answering questions surrounding Google’s most recent changes to their algorithm. In the infographic below, Netmark lists the top ten ranking factors from...
by Lyndsey Nadeau | Jun 21, 2013 | Blog
Happy Birthday Louie! On June 14, Applied Interactive celebrated Louie the pug’s birthday. Instead of our weekly beer Friday, we invited clients and friends to the Ivy Corset building to sing happy birthday to an important member of our office. Louie was featured on...
by Lyndsey Nadeau | Jun 19, 2013 | Blog
Advanced Clinical Care needed to reach and inform potential new patients in the New England Area about their clinical trials specializing in rheumatology. As a client of Applied Interactive, we provided them with a new website and strategic web marketing plan. The...