by Applied Interactive | Oct 16, 2013 | Blog
Anyone regularly using Google Analytics will have noticed a big change recently. The amount of “not provided” keyword information has drastically increased. What’s the deal? In October 2011, Google began encrypting searches for anyone who was logged into Google for...
by Applied Interactive | Oct 14, 2013 | Blog
Google’s recent launch of Hummingbird continues to prove that content is king in internet marketing. Hummingbird is the name of Google’s latest improvement to their search algorithm and it will change the way many marketers produce and promote content. The past two...
by Applied Interactive | Oct 3, 2013 | Blog
What is a hashtag? Social media—specifically Twitter—has brought an entirely new meaning to the pound symbol (#). Those who live and breathe social media wouldn’t dare call it a pound sign; today, it is the hashtag. But unlike a pound sign, a hashtag must have a word...
by Applied Interactive | Sep 23, 2013 | Blog
Imagine you’re using your phone to conduct a search on a specific company. The first thing you notice is the small text that is almost impossible to read or click on. Then, when you finally navigate to the desired page, the video won’t load! Unfortunately, the site...
by Applied Interactive | Aug 21, 2013 | Blog
After you’ve made the effort to optimize your website, how do you know if it’s actually working? Your internet marketing strategy is more than a slew of backlinks. There are three key performance indicators (KPI) when measuring the success of an SEO campaign,...
