by Jennifer Killoran | Dec 3, 2024 | Blog
Imagine you’ve been tasked with selling a cow. It seems straightforward enough, right? You craft an initial pitch that’s universally appealing: Get fresh, wholesome milk for your family! Make delicious burgers and steaks! Tan the hide and craft fine leather...
by Jennifer Killoran | Aug 28, 2024 | Blog
Marketing in the B2B space often feels like a rigged game where the rules are set by necessity rather than desire. Purchases are driven by business needs, not by the whims of impulse. This raises a critical question: How do you apply effective marketing techniques...
by Jennifer Killoran | Jul 18, 2024 | News
The renowned New England manufacturer ushers in a new era of digital engagement with Coghlin Companies’ redesigned website, crafted by Applied Interactive to spotlight their commercialization services and bring cutting-edge technologies to market. WORCESTER,...
by Jennifer Killoran | May 31, 2022 | News
Applied Interactive is proud to announce the launch of a new website for Kinefac Corporation, a world leader in metal forming technology. WORCESTER, MASS. – May 31, 2022 – Applied Interactive is proud to announce the launch of a new website for Kinefac...
